Is the fashion industry DETOX-ing?

Is the fashion industry DETOX-ing? With companies like LEVI, Valentino, Puma, and H&M cleaning up their acts after getting flack over their polluting habits will you look for the DETOX CATWALK logo on clothing and will this symbol have an effect on your buying habits?

http://www.greenpeace.org/international/en/campaigns/toxics/water/detox/Detox-Catwalk/#esprit

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